Google Insights
Dashboards built on your connected Google data — Search Console and GA4 — so audits are weighted by real traffic, split across focused views.
Connect your Google accounts and the platform turns their data into dashboards that sit alongside your audits. Findings are prioritized by real traffic and rankings, not severity alone.
Connect your Google data
Through one-click OAuth, connect:
- Google Search Console — clicks, impressions, CTR, and position by query, country, device, and URL, plus live URL Inspection verdicts
- Google Analytics 4 — traffic and engagement per URL
If a connection's credentials expire, it shows as needing reconnection. Re-run the OAuth sign-in to restore syncing. Google Insights is gated by plan and usage. See Plans & billing.
The views
Google Insights groups the data into focused views:
Overview
The Google Insights Overview is the headline picture across Search Console and GA4 — health, position, indexing, and profile signals.
Search Performance
The Search Performance view covers Search Console trends — clicks, impressions, and where you rank, by query and geography.
Traffic & Users
The Traffic & Users view covers GA4 audience and engagement — sources, devices, bounce rate, and geography.
Technical Health
The Technical Health view covers crawl activity, security status, mobile usability, and Core Web Vitals from Google.
Content Performance
The Content Performance view covers rich results and structured data as seen by Google.