Chrome Extension
How to install and use Digispot AI — SEO Insights, the Chrome extension for on-page audits and SERP analysis.
SEO Insights has two modes. The on-page auditor checks the page you're currently viewing. SERP Intelligence reads a Google results page instead. It breaks the results down by organic listings, AI Overview citations, competitors, and rich results. Both modes can use an optional AI model. The model adds recommendations, one-click fixes, and a chat panel.
This section covers installation, each mode, and the full list of checks. To start straight away, install it from the Chrome Web Store or read about Digispot AI — SEO Insights, the free Chrome extension. It is free, with no account and no card.
Works in Google Chrome and all Chromium-based browsers: Microsoft Edge, Brave, Opera, and Vivaldi.
Two modes
The extension operates in two distinct modes. Each has its own AI chat.
Audits the page you are currently viewing.
- 150+ browser engine checks across 11 audit categories
- Real browser rendering, like Googlebot, so JavaScript-rendered content and schema are detected
- Content and keyword analysis with AI
- AI recommendations and 1-click fixes
- AI Chat: ask anything about the page's on-page SEO
Three viewing modes
Switch based on what you are doing. Most people start in Popup for a quick check. They switch to Visualize to demonstrate issues to someone. They use Fullscreen for detailed analysis.
| Mode | What it does | Best for |
|---|---|---|
| Popup | Quick audit in a small window without leaving the page | Fast spot checks |
| Visualize | Overlays issues directly on the webpage | Showing clients or developers exactly what to fix |
| Fullscreen | Deep analysis with side-by-side page comparison | Detailed audits and full reports |
Light and dark themes are both supported.
What it audits
150+ checks across 11 categories. Each has its own panel in the results.
| Category | Covers |
|---|---|
| Content Intelligence | Search intent detection, industry recommendations (38+ sectors), keyword stuffing, readability, competitor comparison |
| Metadata Audit | Title length and keyword placement, meta description, canonical, robots directives, SERP preview |
| Heading Structure | H1–H6 hierarchy, AI rewrite suggestions, live editing, keyword distribution, missing levels |
| Schema Markup | Interactive schema graph, Google requirements validation, competitor schema, missing schema, developer export |
| Keyword Intelligence | Density analysis (1/2/3-word), related keywords and entities, significance scoring, authority correlation |
| Image SEO | Alt text, WebP/AVIF recommendations, lazy loading, file size, LCP impact |
| Video SEO | Platform detection (YouTube, Vimeo, Wistia), VideoObject schema, thumbnails, transcripts, rich result eligibility |
| Link Architecture | Internal link depth, anchor text, broken links, redirect chains, link equity flow |
| Social Optimization | Open Graph, Twitter Cards, live social preview, image dimensions |
| Local SEO | NAP consistency, LocalBusiness schema, Google Maps, Place ID, location keywords |
| Core Web Vitals & Speed | LCP, INP, CLS, mobile vs desktop, large images, render-blocking resources |
Explore the docs
Install the Extension
Install Digispot AI — SEO Insights from the Chrome Web Store and run your first on-page audit or SERP analysis in under a minute — no account, no card.
Audit categories
The on-page auditor groups 150+ checks into categories — one panel per area of SEO. This section documents each category, plus the cross-cutting checks.
SERP Intelligence
Decode any Google search results page — who ranks, which sources AI Overviews cite, and what content gaps you can exploit.
Viewing Modes & Overlays
Popup, Visualize, and Fullscreen modes — plus visual on-page overlays that mark headings, images, videos, and links directly on the page.
Connecting an AI Model
Bring your own API key (BYOK) to enable AI recommendations, prompt automation, and AI Chat in the extension.
Managed AI (Extension Key)
Connect a free Digispot account with an Extension Key to run AI through Digispot instead of your own key, and unlock server-side field data, PageSpeed, and domain age.
Workflows
Practical ways to use the extension — competitor analysis, pre-publish checks, client audits, and exporting reports.
FAQ
Common questions about Digispot AI SEO Insights — pricing, privacy, browser support, AI keys, and how it differs from SEO Spider.
Privacy
The extension runs entirely locally in your browser. Digispot does not collect, store, or transmit your usage data, API keys, audit results, or browsing activity. Analysis happens on your device, or goes directly to services you choose, such as OpenAI or Google.