Create
The Create screen generates a new AI-written article, grounded in your project data.
The Create screen is where a new article begins. A brief goes in and a full draft comes out, grounded in the active project's own context rather than written blind. The header shows how many articles the current AI-credit balance can still afford, so the cost of a generation is visible before it runs.
Content Studio is gated on the Free plan. It requires Starter or above. Each generation is an affordability check against the AI credit pool. If the balance can't cover an article, Create shows an upgrade or top-up prompt instead of the form. The Library stays viewable even when credits are exhausted.
The brief
The form collects the inputs the model uses to shape the draft. Most have sensible defaults, so a topic alone is enough to start.
| Field | What it controls |
|---|---|
| Topic | The subject of the article — the one required field. |
| Keywords | Terms to target, comma-separated, woven into the draft. |
| Page type | Blog, service, home, category, or landing — sets the structure and intent. |
| Tone | Informative, conversational, professional, persuasive, or entertaining. |
| Target audience | General, beginners, intermediate, experts, or business. |
| Word count | A slider from 300 to 2,500 words. |
| Include FAQ | Appends an FAQ section, on by default. |
| Meta description and CTA text | Optional snippet and call-to-action copy. |
| Competitor URLs | Reference pages the model reads to match or beat. |
Grounding and model tier
Two controls decide how the draft is produced.
- Personalization — fully branded ties the piece to the project's real products, audience, and audit context. Semi-generic keeps it looser and more broadly reusable.
- Model tier — Basic for standard drafts. Advanced for higher-quality output at a higher credit cost.
From draft to editor
Generation runs through visible phases and can be stopped mid-run. When it finishes, the article moves into the editor for section-level refinement, internal linking, and review. Longer or advanced-tier pieces first run through a plan-approval step — see Plans.
Starting from a gap in Content opportunities pre-fills the topic, keywords, audience, and suggested length from that gap's analysis. The result is a faster, better-targeted brief than writing one from scratch.